Was it sane to try and coordinate interviews with 1 Super Bowl MVP, 4 Mayors, 10 CEOs of Fortune 500s, 4 University Presidents plus 16 other high-profile key influencers in 6 days? When the Governor’s office calls and asks you to make it happen, you make it happen.
The State of Colorado wanted their chance at becoming the next Amazon headquarters. Launching a grassroots public campaign, we asked the most influential Coloradans to share what they love about their state in hopes that a collection of such anecdotes would persuade the tech giant to make the Rocky Mountains their second home. Developing a user-generated interactive website, we then opened the conversation to Coloradans across the state, asking folks to submit what they loved about Colorado.
Production Details
Integrated Campaign | End-to-End Production Management | 3-week Integrated Production | 2-week Website Development | 6-Day Shoot across Colorado | Interviewed 35 Colorado Key Influencers | Post-Production Manager | Digital Producer
Awards
Amazon | Top 20 Shortlist