Who knew what it took to be able to simply flush a toilet or turn a light switch on? In the campaign we produced for Colorado Springs Utilities, we went behind the scenes to capture the incredible infrastructure and people that generate our daily amenities. 

Colorado Springs Utilities is unique in a lot of ways, one of them being that they are communally-owned by the tax paying citizens of Colorado Springs, Colorado. Many of the people who work for Colorado Springs Utilities also live in the city itself. With Neu Productions, we captured six CSU employees at home and work to create docu-style branded stories. Highlighting the passion CSU employees have for high-quality, reliable utility services, the “Dual-Identity” campaign aimed to shed light on the powerful ways in which employees’ work and home lives are intertwined.